Designs are aimed at serving people, focusing on usability and psychological comfort. The Ten Principles of Good Design
When analyzing Rams’ work—such as the (famously dubbed "Snow White's Coffin") or the T 3 pocket radio —several structural elements define the "Less and More" framework: less and more the design ethos of dieter rams pdf pdf pdf
The most famous text excerpted from this ethos (and often included in the book's analysis) is Rams' "Ten Principles." These were developed to answer his own question: "Is my design good design?" Designs are aimed at serving people, focusing on